Blog Posts

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  Using MaxMind’s accuracy radius

  As more of the world takes a privacy-focused approach to web use, IP geolocation fills an essential niche in customer analytics. It’s fast, it’s non-invasive and doesn’t require the customer to opt-in, and it works for most IP addresses. If you want to get the most value out of IP geolocation, however, you have to understand how to use the data effectively. The mappable geolocation area data included in MaxMind’s geolocation products and services is composed of geolocation coordinates (latitude and longitude), and an accuracy radius (in kilometers).

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  Introducing Consumer Privacy Networks

  The last couple of years have accelerated the transformation not just of our economy, but of the way that we use the internet. For an ever-increasing population, there’s a digital-first approach to seeking entertainment, to staying in touch with family and friends, to education, and to work. When the internet was a smaller corner of our lives, VPNs and other proxies were mostly used by privacy conscious techies, corporations, and fraudsters.

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  DemystData’s fraud solutions offer best-in-class IP risk data from the minFraud service to help financial services firms prevent fraud

  Demyst ’s Platform has helped Tier 1 financial services firms modernize and leverage external data workflows for over 10 years. Account takeover and synthetic fraud can be expensive for Demyst’s clients in online payments, banking, and insurance. Demyst’s VP of Product Strategy Prashant Reddy explains that the data provided by the minFraud service fills a key niche in the solutions Demyst’s clients are creating. “minFraud’s IP scoring provides value to our clients, but some clients also get value from additional checks.

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